Yesterday in the online Wall Street Journal:
MICROSOFT agreed to buy internet phone company Skype Technologies for $US8.5 billion ($7.8bn) in cash -- the most aggressive move yet by Microsoft to play in the increasingly converged worlds of communication, information and entertainment.
The deal will let Microsoft "be more ambitious, do more things," chief executive Steve Ballmer said in an interview.
The software giant was motivated to acquire Skype because communication technologies have been "the backbone" of Microsoft's growth in recent years and that Skype has "built a real business" in the communications field, said Mr Ballmer.
In a joint phone interview with Skype chief executive Tony Bates, Mr Ballmer said Microsoft sees an opportunity to expand Skype's reach by blending it with technologies across Microsoft's vast portfolio of products, including the Xbox videogame console, Windows Phone software and Lync communications product for businesses.
Our book club has used Skype to speak with authors of the book we are currently discussing and just finished reading. It has been fun and informative and definitely influenced our members to read more of the same author. They felt they had gotten to know them, felt a strong connection to them, like they had become their friend. This is what made Blogs grow in popularity. Blogging put the author/writer in touch with their reader. Allowing a reader to comment on the writers article or book review helped develop relationships.
Please share with us how you as an author or writer have used Skype to promote your books and writing or how you think you might in the future.
And have a great 'Over the Hump' day!